01328 710396


OPEN: From Thursday 18th March, we will be open 11:30am to 9.30pm everyday.


French’s Fish Shop is celebrating nearly 100 years in 

business. Marcus French, the third generation of the 

family, says it is fantastic that today with lots of national 

shops finding it hard in this time of economic hardship, 

that small family businesses are still going strong. 

My Grand father came to Wells during the First World 

War and said that if he ever got through the war he 

would come back to live here. Even though he was 

gassed he survived the Great War and came back to Wells. 

The present shop, his 2nd shop, was purchased a few 

years later in 1925. Fish and chips is the great British 

invention and is over 150 years old but still going strong, 

with over 8,000 shops nationally. 

Even in the Second World War fish and chips was not 

rationed and Winston Churchill described them as 

‘The good companions’. Fish is now delivered by 

road rather than the railway, which was stopped 

in 1965. 

William French

who started

the business off

Coal fired ranges are a thing of the past 

now with High efficiency ranges which 

offer better control and consistent cooking. 

French’s was a holder of the Seafish Quality 

Award and also the first in Norfolk to be the 

new National Federation of Fish Friers Quality 

Award holder, also ‘Best Fish and Chip Shop 

voted by the North Norfolk Guide. 

Alanna French, a forth generation family 

member, works at the fish and chip shop, 

so the family tradition may carry on. 

Fish and chips is a big part of the town and 

in the summer people can be seen sitting on 

the quay wall eating fish and chips, like 

generations have done before. ‘Keep things 

simple’ Marcus says, ‘Good quality fish, fresh 

local potatoes, home made batter, good 

quality frying medium, and years of 

experience.’ ‘You are only as good as your 

last lot of fish and chips so you must keep 

moving with the times, but fish and chips will 

carry on being Britain’s favourite meal

10 The Quay, Wells-next-the-Sea NR23 1AH